RE: [saml-dev] RE: SAML Interoperability Demo marketing information

Title: RE: SAML Interoperability Demo marketing information

Hello 
everyone,

OASIS 
will produce simple tent signs for the monitors with the name of the company 
only--all the same font and size. I am currently gathering power and phone costs 
from the hotel, as soon as I hear back from them, we will review our final 
requirements  and make the order to the hotel. Then we will determine 
food/beverages.  I will be collecting the same amount from each 
vendor to put in a SAML account, from which the hospitality suite 
charges will be paid. All charges will be fixed prior to the 
event.

I hope 
to be back to everyone today with some hard costs. 

Thank 
you all for your participation,

Dee

 

 

 

-----Original Message-----
From: Philpott, Robert 
[mailto:]
Sent: Friday, May 31, 2002 9:36 
AM
To: 'Kyle Bergquist'; 'dee schur'; ; 
; ; ; Kamionek, 
Ted; ; ; ; 
; 
Cc: Carol Geyer; 
; ; 
; ; 

Subject: RE: [saml-dev] RE: SAML 
Interoperability Demo marketing information

Based on the latest 
document that Don sent out, I have a question re: signs on the monitors.  
Below, Kyle proposes that each vendor produce their own.  During the 
con-call (and I think it's implied in Don's document), I thought we agreed that 
OASIS would produce consistent signage for each monitor with each vendor 
supplying their logo and a small amount of text describing their product (e.g. 
just the product name?).  The vendors would split the cost of the 
signs.

 

I personally prefer 
that OASIS produce the signs with our input rather than each vendor doing their 
own.

 

What did other folks 
understand we would do for this item?  It wasn't included in 
Dee's message to the 
marketing contacts.  I'm getting asked by our marketing group what they 
have to do for the signs.

 

Thanks,

 

Rob 
Philpott

RSA 
Security Inc.

The 
Most Trusted Name in e-Security

Tel: 
781-515-7115

Mobile: 
617-510-0893

Fax: 
781-515-7020

mailto:

 

-----Original 
Message-----
From: Kyle 
Bergquist [mailto:] 
Sent: Friday, May 24, 2002 10:32 
AM
To: 'dee schur'; 
; ; Kyle Bergquist; 
; ; Kamionek, Ted; ; 
; ; ; 

Cc: Carol 
Geyer; ; ; 
; ; 

Subject: [saml-dev] RE: SAML 
Interoperability Demo marketing information

 

Dee and 
others, 

Thank you 
for taking the lead on the marketing dialog, Dee.  I have a couple of 
questions/proposals on this topic. 

First, what 
is the deadline for agreement on marketing issues for this event?  Perhaps 
Friday June 14 would be appropriate to give everyone a full month to build 
anything they don't have already.

 

To 
reiterate some of the rules that I heard on this week's conference 
call: 
- We are not 
allowed to bring our booths as there is not enough space in the hospitality 
suite.  Instead, each vendor will have a table.  What are the 
dimensions of the space with which each vendor is working?  Table 
size?  Personal space surrounding the tables?  How will the room be 
set up?  Are we allowed to bring our own easels and 
signs?

- No 
signage is allowed on the walls of the suite.  I think the answer is no, 
but is there any opportunity to bring large company/product signage that we 
typically see at conferences?

 

I also have 
some other questions/proposals: 
- In your message, you indicated that each vendor 
provide a 1 page flier describing their product.  This may have all been 
implied, but I propose that 

a.) the 
requirements is really one page front and back (rather than front 
only) 
b.) each 
vendor is free to design the page as they see fit 
c.) each vendor is responsible for 
delivering their fliers on Saturday July 13 during setup 

- During 
the call we proposed that each vendor has their company and product name on a 
sign on the top of their monitor.  Because we are concerned about 
consistency, we need to agree on

a.) size 
constraints 
b.) 
format constraints -- I propose no constraints on the sign formats 

c.) production -- I propose that 
each vendor is responsible for bringing their own 
Is there a way to determine the size of the 
monitors?  If not, we can assume a 19" and base the size off of 
that. 

- Also 
during the call we agreed that collateral would be available at the vendor 
tables.  Are there any limits to what can be displayed on the tables?  
For example, could I bring a 4' sign and lean it against the wall behind our 
table?  I would think that we want to discourage signs like that since we 
want to focus more on SAML and interoperating than individual vendors and 
products.

Thanks for 
your time, 
Kyle 

 

> 
-----Original Message----- 
> From: dee schur [mailto:] 

> Sent: Thursday, May 23, 2002 
5:14 PM 
> To: 
; ; 
> ; 
; 
> ; 
> ; 
; ; 
> ; ; 
 
> Cc: Carol Geyer; 
; 
> ; 
; 
> ; 
 
> Subject: SAML Interoperability Demo marketing 
information 
> 

> 

> 
Hello, 
> 

> My name is Dee 
Schur and I am the marketing assistant at OASIS. The 
> OASIS Director of Communications is 
Carol Geyer. 
> 

> I would like 
to bring everyone up to speed on the SAML 
> Interoperability 
> Demo to be held at the Burton Catalyst 
conference in San Francisco on 
> 15-17 July, http://www.burtongroup.com/catalyst/catna02/. 
The 
> Demo 
will 
> take 
place in a hospitality suite on Monday evening, 15 July. Please 

> see, http://www.burtongroup.com/catalyst/hospitalityfaq.asp, 
for more 
> 
information about the hospitality suites. 
> A press event will occur during the day of 15 July 
prior to the 
> 
hospitality suite (demo). More details will follow on the press 
event. 
> 

> The following 
companies are confirmed participants: 
> 
> Baltimore Technologies* 
> Crosslogix* 
> ePeople* 
> Entegrity Solutions* 

> Netegrity* 

> Novell* 

> Oblix* 

> OverXeer* 

> RSA Security* 

> Sigaba* 

> Sun 
Microsystems* 
> 
Tivoli* 
> 

> 

> OASIS is 
cosponsoring this event which means that we will promote this 

> event on the OASIS website, 
http://www.oasis-open.org/events/, 
the 
> XML.org 
website, http://www.oasis-open.org/events/, 
in the OASIS News, 
> in two emails to the OASIS and XML.org membership 
(9.000 
> plus) 
and in an 
> 
OASIS press release following the event. 
> 
> A pre-event press release is planned for 3 June 
which was 
> 
developed by: 
> 

> Thomas 
Aitchison 
> 
Socket Public Relations 
>  
> 
> Jaculynn Peterson 
> Burton Group 
> 
 
> 
> The PR firm (Sockets) will begin pre-pitching the 
release on May 28. 
> 
> COSTS: 
> We are (OASIS, BURTON GROUP and all vendor 
participants) are in the 
> process of compiling a variety of information 
before I can 
> 
come back to 
> 
you with specific cost estimates to support this event. 
> 
> 
> Marketing Materials: 
> Standard marketing collateral is 
allowed in the demo room, as long as 
> the opportunity to distribute collateral is 
provided equally to all 
> participating vendors, and subject to constraints 
on 
> available 
table-top 
> 
space in the suite. 
> 
> During a conference call, we discussed the 
possibility of developing a 
> one page flyer per vendor to describe the 
individual vendors SAML 
> product, which could be distributed to the press 
during the 
> 
press event. 
> 

> Two easel 
signs will be produced by Burton (inside and outside room); 

> could you each send your 
logos in eps and gif format. 
> 
> Please feel free to contact me with any questions 
or concerns. 
> 

> 
Regards, 
> Dee 
Schur 
> 
Marketing Support 
> OASIS 
>  
> 
> OASIS         http://www.oasis-open.org 

> 
XML.ORG       http://xml.org 
> XML Cover Pages       
http://xml.coverpages.org 

> 
ebXML         http://www.ebXML.org 
> CGM Open      http://www.cgmopen.org 
> 
> 
> 
> 
> 
> 
>