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   RE: RE: RE: [xml-dev] Great piece on RSS

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At 10:21 AM -0500 10/10/02, Bullard, Claude L (Len) wrote:

>Thanks for making the point.  Worse is worse,
>but better needs requirements to insure it is better.
>Better than what is an operative question.
>Do we want Google to "evolve" into a business
>registry where the opinions of the competitors
>determine the ranking instead of the registered
>assertions of the vendor so registered?

I give much more weight to what a business registry where the 
opinions of the *customers* determine the ranking of a vendor than 
one that depends on the registered assertions of the vendor so 
registered. That, in effect, is what Google does today for the Web. 
The more happy customers a site has, the higher it ranks. Google's 
algorithm for determining customer happiness is heavily based  on 
linking, not perfect, but the best we've got so far. I trust this 
much more than search engines that sell placement, contract or no.

No, this isn't exactly what UDDI does, but I still think there's a 
lesson to be learned here about the emergent behavior of gathering 
many small opinions vs. trying to rely on a few centralized systems, 
experts, and contracts.

| Elliotte Rusty Harold | elharo@metalab.unc.edu | Writer/Programmer |
|          XML in a  Nutshell, 2nd Edition (O'Reilly, 2002)          |
|              http://www.cafeconleche.org/books/xian2/              |
|  http://www.amazon.com/exec/obidos/ISBN%3D0596002920/cafeaulaitA/  |
|  Read Cafe au Lait for Java News:  http://www.cafeaulait.org/      |
|  Read Cafe con Leche for XML News: http://www.cafeconleche.org/    |


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